Empyr Acquired by Augeo, Becomes Figg
Apr27

Empyr Acquired by Augeo, Becomes Figg

Commerce monetization company Empyr announced this week it has been acquired by its long-time partner Augeo, a loyalty and engagement firm. Financial terms of the deal were undisclosed. Under the agreement, Empyr will rebrand as Figg, combining Augeo’s card-linking technology with Empyr’s publisher experience. Figg will benefit from Augeo’s existing 60 million users and $300 billion in transaction volume for loyalty offers. Empyr...

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