Ally to Launch New Augmented Reality Experience During Game Day Ads
Jan26

Ally to Launch New Augmented Reality Experience During Game Day Ads

“The Ally Big Save” encourages consumers to save when spending is tempting Ally Bank announced the launch of The Ally Big Save, an interactive mobile game aimed at making savings dreams a reality on February 4, the day of the Big Game. The Ally Big Save is an augmented reality-driven game that challenges consumers to think critically about their savings goals through the visualization of a virtual dollar drop. Available...

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Ally Celebrates Ally CashBack Credit Card One-Year Anniversary
Jul05

Ally Celebrates Ally CashBack Credit Card One-Year Anniversary

According to a recent survey conducted by Ally Bank, only 25 percent of consumers anticipate having a major spend, or splurge, this summer. Americans are or would be most likely to splurge on vacation travel (38 percent) followed by a big ticket item (23 percent), or home improvement (23 percent). In addition to understanding if consumers are anticipating a summer splurge, Ally conducted the summer splurge study to ask how they would...

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Ally Launches Ally Invest
May15

Ally Launches Ally Invest

Bank Integrates and Rebrands TradeKing Brokerage and Advisory, Bringing Low-Cost Investing Together with High-Yield Savings Ally Financial Inc. announced the launch of Ally Invest, its brokerage and wealth management offering that now exists alongside its award-winning online banking products in a single, convenient customer experience. The combination of Ally’s competitive deposit products together with low-cost investing gives...

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