StepLadder – the fintech that aims to revolutionise personal finance with the power of collaboration – has today announced two key hires to bolster its membership and marketing efforts. The company has hired Emmanuel Asuquo as its community and member success manager, where he will lead the communication and engagement between StepLadder and its member (and potential member) community. Emmanuel will be focused on education and preparing members for their financial wellness and home-buying journey with the company.
Emmanuel is a renowned financial advisor, media personality, wealth building entrepreneur and international speaker. He stepped into the world of finance at the age of 22, quickly ascending to become one of the UK’s top ranked financial advisors/managers.
Following his early success, Emmanuel was featured on the BBC, The Telegraph and then brought into the homes of millions across the UK as co-host on Channel 4′s 2019 programme, ‘Save Well, Spend Better’. As a seasoned financial advisor, Emmanuel has provided support and services to global organisations such as Lloyds Bank, Barclays, Natwest, RBS, Halifax, HSBC, St. James Place, JP Morgan and Morgan Stanley.
Alongside Emmanuel, StepLadder has also appointed Helen Saxton as its chief marketing officer, the company’s first senior leadership hire outside of its founding team. Helen is a marketing leader and 360’ brand marketer with an accomplished record of high-impact results in high profile consumer brands over 15 years. She is passionate about operationalising big, new ideas and influencing consumer behaviour with impactful storytelling, and will use her expertise to take StepLadder and its social mission to the next stage in its growth trajectory.
Starting her career at IBM, Helen then joined BMW Group as a graduate, working her way up through various marketing disciplines across both the BMW and Rolls-Royce brands. After playing a core role in a once-in-a-lifetime sponsorship team for the London 2012 Olympic Games, Helen transitioned to the luxury space to drive brand marketing transformation at Rolls-Royce Motor Cars. She was then hand-picked for subsequent senior positions in building new core competencies within the global business for client experience and luxury marketing practices.
More than half a million pounds awarded to StepLadder members since launch
The hiring news comes as StepLadder has achieved a key milestone in its mission for social change, having now awarded a total of £550,000 to its members’ financial goals and home deposits since the company’s launch of official Circles in early 2019 and despite the challenging market conditions presented by the Coronavirus.
To date, the company has run 42 of its Circles since their 2019 launch after the success of the pilot series in 2017-18, helping more than 300 members in their deposit-raising efforts.
On the news, Emmanual Asuquo, community and member success manager at StepLadder, said “I am so excited to be working with StepLadder, I love the company’s ethos and look forward to joining forces and helping more people to reach their financial goals. We have some big ambitions and I can’t wait for everyone to see what we have in store.”
Helen Saxton, chief marketing officer at StepLadder, said “I’m delighted to be joining the StepLadder team. The company is a small team of truly passionate and motivated people, determined to use the values of community and education to help people overcome one of the greatest challenges of our generation. Having recently been a first-time buyer myself, I know how hard and confusing the system is in the UK. If we can help as many people overcome that as possible, we’ll change so many lives, and revolutionise an antiquated system at the same time.”
Matthew Addison, Co-Founder and CEO of StepLadder, said “2020 has presented difficult market conditions for many businesses, so we feel incredibly proud and fortunate to be hiring a prominent expert in financial wellness and an accomplished marketer right now. Community is at our core, and we feel both Emmanuel and Helen will further strengthen our offering and help us continue to foster a community of like-minded people working on financial wellness and overcoming systemic issues related to getting on the property ladder. Having now awarded more than half a million pounds to our members since launch, we look forward to continuing our growth and seeing more of our members buy their first home.”